Micro Stories, Flash Thoughts, Short Poetry

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Increasingly over time, I have realized that I am not the typical consumer, but actually a B2B buyer in a retail context, emphasizing function over form and utility over appearance, and continuously demanding new useful features/lower prices. Till today, I lacked a simple word which would capture this, but now I introduce to you the word ‘bonsumer’. Bonsumers of the world, unite.


Written by Kalpesh Muchhal

October 31, 2010 at 6:25 pm

Posted in Uncategorized

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